[WATCH] How to negotiate a raise and strike a deal

WATCH How to negotiate a raise and strike a dealFew things are mora challenging, and indeed gut-wrenching, than negotiating for a raise. googletag.cmd.push(function() googletag.display(div-gpt-ad-1467144145037-0) ) And few people in our society are more accomplished, thus qualified to discuss this matter, than Betty Chu.Betty is an MD who had a thriving medical practice but decided she wanted to help more than just her patients. She decided to pursue her MBA and assumed a position as a hospital administrator, where she can help thousands of people, while mucksmuschenstill continuing to serve her existing patients.Betty sat down with Daily Fuel and walked us through the most important aspects of this critical conversation.Source DailyFuel

Life After How to Write Address on Resume

Life After How to Write Address on Resume Youre able to then original the extra information section essays youll be able to tell us as much or as little as you want to. The info on profile website is provided as a courtesy. In the event the address also has a directional (for example, NW for Northwest), be certain to utilize it. While misinterpreting both fields as two distinct addresses isnt the most often observed issue, it does happen. Firstly, you may be fortunate enough to get and complete an application to have a job posting through your institutions career centre or an online job board. As the job could involve more cash or maybe a greater title, you need to show up and carry out that job each day and every day. Youre asking for some job. On case the work required is really mandatory and theres nobody there to doit at times its a test from management to discover whether you fit in the organization over the exact long run. How to Write Address on Resume Options Be aware that the physical address may elend be exactly like the mailing address. Response why you might possibly be useful in your work, and additionally the reason they will need to hire one. The very first thing on the page ought to be your return address. A typo in your telephone number or email address is more prevalent than you may think. How to Write Address on Resume - the Story Resume Contractor The resume builder is remarkably easy to use. Write are a lot of soft skills write should cultivate if you intend on working in customer support. If youre in need Of a website instantly and typically do not possess plenty of internet design expertise, Website vorlages get the geschftsleben done. What Is So Fascinating About How to Write Address on Resume? Writing efficient covering letters may not be your finest abilities. Writing the right employment cover letter normally requires merely a small time and a couple talent. Examples of resumes are among the absolute most helpf ul approaches to make sure that youre writing one which is good and thats correct for the specific job youre applying for. It is quite easy to find examples for resumes which are job specific. How to Write Address on Resume Secrets That No One Else Knows About Utilizing a resume template saves you a superior deal of period. Before you begin writing an application, you will have to check whether the useful or chronological format can do the work most appropriate for you. You have the ability to choose the template that can be suited to your choice and requirements. Each template gives composition, excellent examples and ideas and that usually means that you dont will need to start from day one when making your work application.

How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand

How to Brand Yurself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yurself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinfacebook incemailHow to Brand Yurself in 14 Short StepsWondering how to brand yurself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in geschftlicher umgang today, our fruchtwein important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value aussage Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who yo u are elend. Step 2 Find out how others landsee youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a homilie that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your homilie. This will not only help you hone your glaubenszeugnis, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You mucksmuschenstill want to be loyal to behauptung groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contrib utes to your personal brand. Once your brand has been defined, make aya that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Enaya that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker tischset up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make aya your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than eve r to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your absatzwirtschaft network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding you rself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. traktament If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that versetzung or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to stelle Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself ? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update th e content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your d ream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most i mportant job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your messa ge. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily b asis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. St ep 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to th e detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like W ordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short Steps Wondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceab le? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry pu blications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to ge t that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To b e in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to w hom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that hig hlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners F rom our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. I f you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, fir st. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to B rand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update you r resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a nece ssity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee dr inkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your targe t audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spe arhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers Fr om our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitterLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, y our passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups , but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about yo u, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal BrandHow to Brand Yourself 14 Steps to Creating a Powerful Personal BrandSearch How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand Share this articleTwitt erLinkedinFacebookemailHow to Brand Yourself in 14 Short StepsWondering how to brand yourself? One of the best ways to articulate your skills, experience, knowledge, and overall worth in todays competitive job market is to create a personal brand that helps you stand out in the crowd.According to management expert and author Tom Peters, We are CEOs of our own companies Me Inc. To be in business today, our most important job is to be head marketer of a brand called You.This article explores 14 steps to branding yourself successfully.Step 1 Determine your unique value proposition Spend some time thinking about what makes you different than your peers your strengths, your passions, and your goals. If you left your job today, what would your company and colleagues miss? Know who you are, as well as who you are not. Step 2 Find out how others see youAsk trusted colleagues, co-workers, and friends for four or five adjectives they would use to describe you.What are you good at? What are your strengths? In which areas do they view you as irreplaceable? Step 3 Identify your goals Where would you like to be in six months? One year? Five years? Ten years? Defining your goals is necessary to crafting a message that helps you reach them. Step 4 Identify your target audience Just like Starbucks knows that their target audience is coffee drinkers, you need to define to whom you want to send your message. This will not only help you hone your message, it will help you deliver it to the right places.Step 5 Reorganize your priorities Youre probably used to putting yourself behind your company, co-workers, and clients.You still want to be loyal to these groups, but be loyal to yourself, first. Step 6 Pay attention to the detailsEverything you do ultimately contributes to your personal brand. Once your brand has been defined, make sure that the little things the way you dress, your body language, how you behave with co-workers, the emails you write are consistent with your brand message.Step 7 Update your resumeGo through your resume to determine it gels with your brand. Ensure that your resume accurately defines who you are, and is in line with both your short-term and long-term goals. Step 8 Become a social networker Set up accounts at social networking sites such as Facebook and Twitter. Ask those in your target audience to subscribe to your pages, and update on a daily basis. Make sure your updates are germane to your branding message. Step 9 Build your own website Your website should highlight your professional accomplishments, your skills and knowledge, what you stand for, and your overall value. Make it primarily about you, not your company or clients. Step 10 Blog Platforms like WordPress and Joomla make it easier than ever to promote yourself to your target audience. Commit to posting a couple of times a week on topics that your audience will find interesting and educational, but that also highlight your unique skills and experience. Step 11 Get published Write a book, contribute to industry publications, or simply update the content on your own website. Being published is an ideal way to promote yourself as an expert in your field. Step 12 Go offline Be sure to promote your brand in person, too. Join and participate in industry groups, give talks at conferences, or offer to spearhead a large project that highlights your unique talents. Step 13 Tend to your marketing network Be sure to keep co-workers, colleagues, clients, and friends updated about what you are doing. Word of mouth is a powerful marketing tool, and what the people in your network say about you will ultimately have an effect on your brand. Step 14 Review your brand (and how you portray it) frequently Are you branding yourself in a way thats concise and easily understood? Is your brand message consistent among all platforms? A regular review will ensure your message remains clear. Sold If you want to be successful, creating a personal brand isnt just an option, its a necessity. Whether you aspire to get that promotion or land your dream job, creating a compelling and consistent brand will help you meet your goals.Related Salary.com Content War for Talent Creating a Culture of Curiosity How to Position Yourself for a Raise Salary Negotiation The 4 Levels of Counter Offers From our trusted Partners From our trusted Partners Home Articles How to Brand Yourself 14 Steps to Creating a Powerful Personal Brand

Comparative Advertising to Get Edge Over Competitors

Comparative Advertising to Get Edge Over CompetitorsComparative Advertising to Get Edge Over CompetitorsLets say you make a widget. Its a great widget the best one on the market. Theres another widget out there thats not as good as yours, but it has better recognition and market share. What do you do? Well, this could be the perfect time to use comparative advertising. If you really do have a product or tafelgeschirr that leaves the competition in the dust, you should seriously consider doing some side-by-side comparison advertising. What Is Comparative Advertising? In laymens terms, its simply the process of directly comparing your product or service to that of a major competitor. Whether its Coke vs Pepsi, Nike vs Adidas, or Republican vs Democrat, the formula is usually the same. Point out the ways your brand is stronger than the other, and pay particular attention to the weaknesses of the other brand. Perhaps the greatest example of this was the Im a Mac, Im a PC campaign. Ap ple won that battle in a landslide. If the competitor has had a recent PR disaster, that can also work to your advantage. One prime example of this was the London Eye ride, which was sponsored by British Airways. The wheel was having trouble being raised. Virgin Atlantic floated a blimp above the wheel saying BA Cant Get It Up, making Virgin Atlantic seem like the cool guy and one that can get things done. Its considered one of the greatest brand vs brand stunts ever devised. Is Comparative Advertising Legal? Yes, totally legal. BUT, there are guidelines that have to be followed. Every country has slightly different laws around it, with some (the U.K.) being more strict than the USA or Australia. You cannot make untrue statements about the competition, or blatantly misleading claims. If you tell. The Pros of Comparative Advertising There are many if you have claims that can hold water. For a start, if you are a challenger brand (i.e. much smaller than the leading brand), you can ride their coattails with a campaign daring them to fight back. Its a winning situation whatever happens. If they do, youve engaged them and youll get free press. If not, people assume youve won because the other brand is staying quiet. Comparative advertising is also a good way to compare your product or service instantly with one that people already know. Remember when Dyson first came onto the market? It was new, it was unheard of, and boy, was it expensive. But when Dyson went up against brand-name vacuums that people knew, and trusted, and blew them out of the waterDyson became the champion. Comparative advertising is also an excellent way to quickly and easily list product or service benefits to the consumer. A side-by-side list, showing how your brand beats the competition in every category. It can be that your washing powder cleans twice as white with half the amount (OxyClean made that claim, and it made the brand a household name). Cons Yes. Make no mistake, if yo u are going to step into the ring with another brand, you are going to trade blows. Take one of the most famous pieces of comparative advertising ever done- Avis vs Hertz. The year was 1962. Avis was looking for a new ad campaign to boost sales and went to the smartest new kid on the block- Doyle Dane Bernbach. Bill Bernbach got to the heart of the matter immediately. He wanted to know the strengths of Avis, and hit upon the tagline We Try Harder. Ads like When Youre Only No. 2, You Try Harder. Or Else, were a massive hit. It was clear Avis was taking potshots at Hertz. And of course, Hertz fired back. Long copy ads like For years, Avis has been telling you Hertz is No. 1. Now were going to tell you why put Hertz back in the power position. And for decades, they were fighting it out, calling out weaknesses about the others company. Its also worth noting that some of the bigger, meaner brands will have no hesitation in taking a smaller brand to court if theres a hint of something mis leading. Do you want that to happen? Remember- Only Start a Fight You Can Win Are you sure of your claims? Can you back them up? Do you know, with 100 percentaccuracy, that the other brand or service is unten liegend to yours? If youre nodding yes to every question, then that sounds like a battle worth taking on. However, if you have any doubts about the claims, or if the brand youre going up against can outspend you $100 to $1, think twice. Not every David can knock down a Goliath.

Twitter speaks up after an actors found working at a Trader Joes

Twitter speaks up after an actors found working at a brsenspekulant JoesTwitter speaks up after an actors found working at a Trader JoesTwitter piped up recently in response toa Daily Mail storylater reported on by Fox News, about how two shoppers saw former Cosby Show actor Geoffrey Owens working at a Trader Joes location in New Jersey.Karma Lawrence, who reportedly works as a medical secretary, saw Owens while at the grocery store in Clifton, NJ, with her wife, The Daily Mail reports. She took pictures of him and told the publication how she felt seeing him thereI would have thought after The Cosby Show he would maybe be doing something differentIt was a shock to see him working there and looking the way he did It made me feel really bad. I was like, Wow, all those years of doing the show and you ended up as a cashier. she told The Daily Mail.Owensreportedly played the role of Elvin Tibideaux on the show between 1985 and 1992, but has also starred in others in the years following .But as messages of support for Owens bubbled up on Twitter, it became clear that people didnt like the way he was characterized and had manythoughts on what it takes to support yourself financially during your career.Good Morning America reported that according to him, since appearing on the Cosby Show (and excluding a theater job), he hasnt had a position thats lasted more than 10 weeks in 26 years. He reportedly quit his job at Trader Joes because of all this unwanted attention, although the store is open to his return.Owens appeared on the morning showtoday, where he explained things from his perspectiveOwens told the morning show that eventually, his depiction as the Cosby guy who got shamed for working at Trader Joes thats going to pass. But he went on to say what he hopes this does for the way we think about work overallI hope what doesnt pass is this idea that people are now thinking, this re-thinking about what it means to work. You know, the honor of the working person an d the dignity of work. And I hope that this period that were in now where we have this heightened sensitivity about that, and a re-evaluation of what it means to work, and that re-evaluation of the idea that some jobs are better than others because thats actually not true.There is no job thats better than another job. It might pay better, it might have better benefits, it might look better on a resume and on paper, but actually, its not better. Every job is worthwhile and valuable, and if we have kind of a re-thinking about that because of whats happened to me, that would be great. But no one should feel sorry for me, either from a positive or a negative perspective.he said.Check out what people have been saying about Owens on TwitterHeres what Twitter had to say

The guide to tying up professional loose ends before the new year

The guide to tying up professional loose ends before the new yearThe guide to tying up professional loose ends before the new yearWith Thanksgiving on our heels as 2017 quickly comes to a close, you might spend some time over the holidays thinking about not only what youre thankful for in work and life, but also what else you want to do for your career by the end of the year.Consider this a professional to-do list of sorts.Get back in touch with your networkReconnect with your professional connections.Fill them in on how youre doing at work, and if your schedule allows, offer to help them with an upcoming project they tell you about when you reopen a dialogue.Get feedback from your manager ahead of Q1The classic performance review can be stressful, but take a minute toisolate your emotions from the process and promise that whatever constructive criticism your manager gives you, 2018 is an huge opportunity to to take his or her tips to heart.If things dont work like this at your compa ny - meaning, you dont have annual performance assessments - see if you can get some time on your supervisors calendar to talk about how youre faring anyway.Wouldnt it be great to go into the first quarter of the new year with total clarity about where you stand, and what it will take to reach your goals at work?If you dont love your job, consider thisBernard Marr, author, keynote speaker, and data expert, writes about the questions you should respond to before the year is over in a LinkedIn post.One of them is, what can you do to improve your job satisfaction? Maybe its a case of asking for more of the types of projects you like best, or delegating more, or improving your skills in some area. Could you improve your work/life balance in any way? Create stronger boundaries around your work responsibilities so that they dont bleed into your life? What would give you more satisfaction?Whether or not you like your career or not, use the end of the year as a time for reflection on your life as a whole.Go on an informational interview or twoYouve been checking out your dream company with fascinating job openingsfor months. First you have toget to know people there.After reading up about the industry and its leaders, plus putting LinkedIn to good use, you finally score an in. See if someone at the company will grant you an informational interview so you can see if both the company and job posting could be right for you.Remember that even if you meet and nothing pans out now, that doesnt mean you and your connection cant help each other professionally at some point down the line if you stay in touch.Make your goals list for 2018Sit down and come up with a list of things youd like in your career next year. Write down the names of people who might be able to point you in the right direction, and make a point to connect with them in the coming months.Whether you want to build your personal brand or start your own business, this is one way to get the ball rolling ahead of the new year.

Find out How Your Boss Might Be Watching You at Work

Find out How Your Boss Might Be Watching You at WorkFind out How Your Boss Might Be Watching You at WorkMore companies are monitoring their employees electronically. Active monitoring of employees has risen recently from 35 % to 80 %. Why? What can you do about it? Privacy in todays workplace is largely illusory. In this era of open space cubicles, shared desk space, networked computers and teleworkers, it is hard to realistically hold onto a belief in private space, said Ellen Bayer, AMAs human resources practice leader. Why Companies Monitor Employees The reasons companies monitor employee activities are valid business reasons, not just a desire to snoop. The AMA listed (in alphabetical order) five reasons given by survey companies as to why they monitor their employees. Legal Compliance. In regulated industries, taping telemarketing activities gives both the company and the consumer some degree of legal protection. Also, electronic recording and storage may be considered part of a companys due diligence in keeping adequate records and files.Legal Liability. Employees who are unwittingly exposed to offensive graphic material on colleagues computer screens may charge a hostile workplace environment.Performance Review. Customer service and consumer relations personnel are frequently taped as they field calls, and tapes are reviewed with supervisors to evaluate and improve job performance. Productivity Measures. Net-surfing, personal use of office e-mail, and/or dialing up 900 numbers expend time and assets on non-business related activities.Security Concerns. Protecting the value of proprietary corporate information is a primary concern in an age when e-mail and internet connections continue to expand. Work is carried out on equipment belonging to employers who have a legal right to the work product of the employees using it, Bayer said. It should be noted that the survey revealed that 90 percent of the companies engaging in any of these practices inform th eir employees that theyre doing so. Also, fruchtwein of the monitoring is performed on a spot-check basis rather than an ongoing 24-hour basis. Your Rights As an Employee As an employee, very few. According to the Privacy Rights Clearinghouse New technologies make it possible for employers to monitor many aspects of their employees jobs, especially on telephones, computer terminals, through electronic and voice mail, and when employees are using the Internet. Such monitoring is virtually unregulated. Therefore, unless company policy specifically states otherwise (and even this is not assured), your employer may listen, watch and read most of your workplace communications. Their Fact Sheet 7 Workplace Privacy has a very good summary FAQ about employees rights, or lack therefore, with respect to phone calls, computers, email, and voice mail. Obligation of Managers to Monitor Managers have an obligation to their company to monitor the activities of their employees to ensure com pliance with applicable laws and policies. They monitor their behavior, their adherence to the dress code, the way they greet customers. The need to monitor their electronic activities is equally as great and the reasons are the same. They should be sure to let employees know that they are being monitored electronically, in addition to letting them know what is being monitored and why what is acceptable and what is not. The easiest way is to develop and publish the companies policies with regard to the use of computers, the internet, email and voice mail. Managers should monitor for compliance and discipline as they would for any other company policy.